Business Rules
with UX Engine
Give marketers and editors full control over real-time recommendations, no coding needed. Shape AI/ML personalization with precision rules that align content delivery with your business goals, promotions, and content strategy.
Apply editorial and marketing influence on personalized content.
Filter, boost, or prioritize content by type, genre, recency, or package..
Enforce entitlement, parental controls, or regional visibility.
Balance content mix (e.g., % originals, % upsell).
Schedule and target rules by time, user segment, or device.
Configure everything via an intuitive interface.
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