Unified Profile Targeting

with UX Engine

Deliver hyper-personalized user experiences, ads, and messaging through a comprehensive 360° customer view. Unified Profile Targeting combines behavioral, preference, and contextual data into a single profile, enabling precision targeting across every screen and moment.

Consolidation of user signals (watch history, preferences, behaviors) across devices and platforms

Real-time context-aware personalization (by time, device, location)

Targeting for content, promotions, ads, and notifications

Advanced segmentation for macro, micro, and dynamic audiences

Hybrid targeting strategies (rule-based + algorithmic)

Increased engagement, retention, and ad relevance through more meaningful interactions

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